Samini Teams Up with JobergGhana to Bring Hope to the Homeless
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In a heartwarming initiative, African Dancehall artist Samini has partnered with JobergGhana Ltd as their brand ambassador for the “Home for the Homeless” campaign. The campaign, launched in the United States, aims to provide affordable housing to those in need in Ghana.
*A Passionate Partnership*
Samini expressed his enthusiasm for the initiative, stating, “I decided to be a part of this great initiative with the hope that I can be part of making life better for some people below the poverty line.” He emphasized that the company has been working on this cause as part of their Corporate Social Responsibility (CSR) efforts, and with his involvement, they plan to do even more.
*Empowering Communities*
The CEO of JobergGhana, Joseph Marteye, shared the story behind the initiative. “This initiative came from an interactive meeting with Samini, where we discussed ways to involve more people in solving the homeless issue in the country.” The innovative approach involves customers in the solution: when a customer buys a home from JobergGhana, they also support the construction of a one-bedroom or two-bedroom home for a homeless person.
*A Successful Tour*
The tour has been met with excitement, with growing crowds at each stop. Joseph Marteye noted, “It has been very exciting as we are seeing the number of people coming to meet us grow per each stop.” Samini added, “Many people show up hoping to see me with the full band playing, but I let them know we are here to sell some houses and make them happy.”
*Music and Mission*
Samini also shared updates on his music career, revealing that he has just released a new single, “Chaana,” from his upcoming album. A world tour is planned for next year.
*Catch the JobergGhana Team Live*
Don’t miss the opportunity to meet the JobergGhana team and Samini at Top Pic Studios in Los Angeles on April 6th, 2025. The event promises to be an exciting experience, combining music, housing solutions, and community empowerment.
By partnering with Samini, JobergGhana is taking a significant step towards addressing homelessness in Ghana. This initiative serves as a beacon of hope for those in need, and its impact is expected to be felt far beyond the communities directly affected.
Source: KPDOnline
